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Open Settings → Integrations. Each card connects one outside account; they are independent of each other.

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Meta Conversions API

Available on every plan. Enter your Meta Pixel ID and a Meta access token, and Sendway reports purchases to Meta server-side, which is more reliable than the browser pixel alone. A test event code and a Send test event button let you confirm the connection before you trust it. Server-side events fire for every order the app creates, in either checkout mode, including orders you entered by hand and orders where the buyer declined cookies.
Because the server-side report does not depend on the buyer’s cookie choice, mention it in your privacy policy alongside your other tracking disclosures.

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ChatGPT Ads Conversions API

Available on every plan. Enter your OpenAI Pixel ID and Conversions API key, then use Test connection to validate them without recording a conversion. If you run ChatGPT Ads, this is usually the only way the platform sees your orders at all.

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NEkorekten

Starter and Pro. NEkorekten is a shared Bulgarian registry of people who don’t collect their cash-on-delivery parcels. Paste your NEkorekten API key and flagged customers get a badge on the Orders page, so you can decide before you ship. You need a NEkorekten account of your own; their free tier covers 30 checks a day. When you mint the key, whitelist * as the IP so the check works from Sendway’s servers.
The badge informs, it never blocks. To actually stop an order, put the buyer on the Fraud protection blocklist.

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Webhooks

Pro. Send Sendway’s events to your own system: an ERP, a warehouse, a Slack relay, anything that accepts HTTPS.
1

Set the endpoint

An HTTPS URL. Local and private addresses are rejected.
2

Copy the signing secret

Sendway sends it as the X-Sendway-Webhook-Secret header so your endpoint can verify the call. You can rotate it at any time.
3

Pick the events

Order created, accepted by courier, in courier office, delivered, returned, overdue at office, abandoned popup cart.
4

Send a test

The Send test button posts a sample payload. If your endpoint starts failing later, a banner on the card tells you.

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Conversion tracking (Google Ads)

The Conversion tracking card holds a single field: your Google Ads Conversion ID, in the form AW-123456789/AbCdEfGhIjK. Meta, Google Analytics and TikTok need no setup: when a buyer orders in the popup, Sendway reports the purchase through the pixels already loaded on your store, respecting the buyer’s consent. This card is the exception, because a Google Ads conversion label cannot be read from the page.
Browser-side conversion tracking is what 1 Step Checkout needs, since the buyer never reaches Shopify’s own checkout. On a 2 Step Checkout shop the card stays editable but tells you it only becomes active in 1 Step Checkout.